Privacy Policy

Al Raya Hotel Apartments is committed to safeguarding your privacy. This Privacy Policy outlines how Al Raya Hotels and its affiliates collect, use, maintain, and disclose your personal information. Our practices comply with applicable laws governing data protection and privacy in the United Arab Emirates and other jurisdictions where we operate. By using our website, www.alrayahotels.com (referred to as the "Site"), you agree to the practices described in this policy.

Introduction

Al Raya Hotel Apartments ("We," "Us," or "Our") is the controller of personal information collected through the Site. We handle your information in a confidential manner and in accordance with applicable data protection laws. This Privacy Policy applies to:

• Users of www.alrayahotels.com (the "Site");
• Communications through email, text, and other electronic methods;
• Interactions through mobile and desktop applications linked to our Site;
• Advertising and applications on third-party platforms linking to this Privacy Policy; and
• Data collected through our customer service centers.

What is Personal Information?

Personal information refers to any data that identifies an individual. This includes, but is not limited to, your name, contact details, payment information, and other identifiers such as IP addresses. Anonymous or aggregated data, where identities are not disclosed, are not considered personal information.

What Personal Information Do We Collect?

We may collect, use, store, and process the following types of personal information:

• Identity Data: Name, title, marital status, date of birth, nationality.
• Contact Data: Address, email, phone number.
• Financial Data: Bank account and payment card details.
• Transaction Data: Records of bookings and purchases.
• Technical Data: IP address, browser type, device information, login data.
• Usage Data: Information about your interactions with the Site and services.
• Marketing and Communications Data: Preferences for receiving promotional materials.
• In some cases, we may also collect special categories of personal data, such as dietary preferences, for providing personalized hospitality services, subject to your consent.

How Do We Use Your Personal Information?

We use your personal data for the following purposes:

• Service Delivery: To process bookings, reservations, and payments.
• Customer Support: To respond to inquiries and support requests.
• Personalization: To enhance your experience with tailored services.
• Marketing: To send promotional materials about our offerings and special deals (with your consent).
• Compliance: To adhere to legal and regulatory obligations.
• Analytics: To analyze usage patterns and improve our services and offerings.

Legal Basis for Processing

We process your personal data on the following legal grounds:

• Contractual Necessity: To fulfill our obligations under a booking or service agreement.
• Consent: Where you have explicitly agreed to receive marketing communications or provide sensitive data.
• Legal Obligation: To comply with applicable laws.
• Legitimate Interests: To improve our services, manage our business, and safeguard our operations.

How Do We Protect Your Information?

We implement industry-standard measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These include:

• Data encryption for sensitive information.
• Secure storage systems.
• Access controls limited to authorized personnel.

Despite these measures, no online platform can guarantee absolute security, and any data transmission is undertaken at your own risk.

Sharing of Personal Information

We do not sell or trade your personal data. However, we may share your information in the following scenarios:

• With subsidiaries, business partners, and trusted affiliates to provide seamless services.
• With legal authorities when required by law.
• With third-party vendors for marketing or operational support.
• During business transfers, such as mergers or acquisitions.

Cookies

Cookies are small text files stored on your device to enhance your browsing experience. By using our Site, you consent to our use of cookies to:

• Improve navigation and functionality.
• Remember preferences.
• Collect analytics to improve performance.

You can manage or delete cookies through your browser settings. Note that disabling cookies may limit functionality on our Site.

Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes for which it was collected, including legal, regulatory, or reporting requirements. Amendments to This Policy
We reserve the right to update this Privacy Policy as required. Updates will be reflected on this page with a revised "Last Updated" date. Continued use of the Site indicates your acceptance of any changes.

Your Rights

You have the right to:

• Access the personal data we hold about you;
• Request corrections to inaccuracies;
• Withdraw consent for marketing communications;
• Request deletion of your personal data (subject to legal constraints).